Synopsis
Jul 13, 2012 - 1:00am
Carbon, the way we view it, measure it, control it and price it has come to dominate debates of all kinds. So, what's all the fuss about?
Carbon 101 is a primer that includes descriptions of terminology and graphically explains how we now have too much of a good thing and why carbon dioxide and other heat trapping emissions from humans are rightly called carbon pollution.
To make the primer come to life, it is narrated in a video and podcast by Andrew Demetriou, CEO of the Australian Football League and Dr Graeme Pearman, former head of CSIRO Atmospheric Research, both of whom are Board Members of The Climate Institute. This and other content can be found on this page.
To access the media release click here.
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We’ve had plenty of carbon jargon over the last few years. But carbon is finally being valued and understood as never before and it seems like a good moment to go back to the basics and explain to people why we’ve reached this stage and how we move on from here.
John Connor
CEO, The Climate Institute
Thanks
The video and podcast for Carbon 101 could not have been produced without the assistance of OgilvyEarth and partner agency One20.
